This article was contributed by Jeff Lieber and his team from TurnKey Product Management, an Amazon consulting company. With over 12 years of Amazon experience, over 150K products sold, and over 8-figures in revenue made for our clients in the past year alone, we are uniquely positioned to help brands scale their sales on Amazon through a variety of services: full service management, Amazon PPC management, 1-on-1 coaching, standard operating procedures, online trainings and more.
Reach millions of new customers and reduce low sales periods by taking advantage of peak seasons in other countries.
There’s no denying that online marketplaces are changing the sphere of the retail environment - affecting how consumers interact with brands online, and how marketplaces are shaping buying patterns. Consumers have a new freedom of choice and building a successful business in the age of Amazon means taking advantage of these same principles.
BREAKING NEWS for eCommerce Sellers!
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Have you planned your Mother's Day promotion to your Amazon Store?
Seize the date to increase your sales in the right items and categories.
Mother's Day is coming and you, Amazon seller, needs to be prepared to take advantage of it. In 2018, according to Statista, more than $ 23 billion were spent for mothers in the United States.
Since its inception as an online bookseller in the 1990s, the Amazon's e-commerce platform can truly be called a retail innovator. Nowadays, its reach is nearly 50% of internet users in the US and its website amazon.com receives more than 2 billion visitors monthly.
Did you know poor cash flow management is the reason why 82% of small businesses fail?
Why Are Amazon Reviews Important?
One of the main features Amazon introduced to the marketplace world was the customer’s feedback on Amazon for its sellers. This simple review feature, added to the internet power of giving everyone instant access to information, changed the game. But beware! The power it gave to consumers to hurt businesses is way greater than the power it gave businesses to lure consumers in.
Adding to that, the number and overall quality of the reviews your products generate goes a significant way towards determining where they appear on Amazon’s product lists. The Amazon platform has millions of sellers, with many offering the same products, and an essential part of how Amazon separates the wheat from the chaff is to push the sellers that garner the best reviews. At its core, Amazon wants to offer a convenient, reliable and good quality experience for online shoppers, and the best way to do that is to promote the sellers that its users deem to be the best.